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MarketGoo teams up with Hostinger

Hostinger will now offer easy to use and affordable SEO tools to their Customers

Search Engine Optimization (SEO) tools provider MarketGoo has partnered with Hostinger, a leading hosting company. Designed with non-technical customers in mind, MarketGoo will be powering Hostinger’s SEO Toolkit Pro, which enables any website owner to grow their business by optimizing their site for higher search rankings and more traffic.

“Offering search engine optimization tools to our customers is in line with our customer-centric approach, and something we are sure will help us on our mission of making life easier for our customers,” said Balys Kriksciunas, CEO of Hostinger.

Hostinger customers can now generate comprehensive SEO audits, download reports and act upon easy-to-read results and instructions that will help guide their digital strategy.

The MarketGoo-powered SEO Toolkit Pro generates a report of the user’s website, presenting a custom plan with improvements that should receive priority attention and simultaneously giving instructions on how it should be done. Features include:

User-friendly, step-by-step search engine optimization plan Tools and recommendations focused on increasing sites’ quality traffic and inbound links Analytics to help track improvements Competitor tracking Mobile Optimization and improvements

“We immediately connected with Hostinger over our shared aim of helping people succeed online, and because we have similar approaches to shaping our company cultures. It was important for them to help their customers improve traffic and search engine results in an intuitive way and we’re thrilled we could help them achieve this,” said Wences García, CEO of MarketGoo.

Also read: MarketGoo partners with Endurance International Group to power new SEO tools

SEO Toolkit Pro will be available to new and existing Hostinger customers and it can be acquired during registration or directly from the control panel.

Cloud Cloud News News Web Hosting

MarketGoo partners with Endurance International Group to power new SEO tools

MarketGoo, a Spain-based SEO solutions provider, today announced that it has partnered with Endurance International Group, a leading provider of cloud-based platform solutions designed to help small and medium-sized businesses succeed online, to introduce a new SEO offering from Endurance’s key hosting brands.

Designed with non-technical customers in mind, MarketGoo’s tool enables any website owner to help grow their business by optimizing their site for higher search rankings and more traffic on search engines like Google.

“MarketGoo and Endurance share a similar goal of empowering website owners and their businesses to achieve their online goals. This SEO toolset is designed to help small businesses with no previous technical knowledge and it blends in seamlessly with the user experience across Endurance’s brands. We’re incredibly excited to see Endurance’s hosting customers improve their online results,” said Wences Garcia, CEO of MarketGoo.

By generating a report of the user’s website, MarketGoo presents an SEO plan with improvements that should receive priority attention and simultaneously gives instructions on how to implement the changes. Features include:

  • User-friendly, step-by-step website optimization checklist and plan;
  • Tasks and recommendations focused on increasing a site’s quality traffic and search engine results;
  • Analytics and reports to help track improvements;
  • Integration with Google Analytics to display accurate traffic numbers;
  • Competitor tracking: the user can list competitors and get details on how they are positioning themselves in terms of SEO;
  • Keyword tool: users can research and pick the best keywords for their site;
  • Mobile: the tool checks whether the site works well on mobile devices, and lists potential improvements.

“It is clear that site optimization for search engines is in high demand and falls into the ‘need-to-have category’ for many of our customers,” said Mitch Haber, senior vice president of corporate strategy and partnerships at Endurance. “MarketGoo’s solution fulfills that need seamlessly for our customers.”

Also read: Top 6 reasons free website hosting is a mistake

The MarketGoo SEO solution is currently available on Bluehost and HostGator for the U.S. market, and Endurance plans to expand it to additional brands and geographies in the coming months. Customers can purchase it separately or as a bundle with hosting and other solutions.

Articles Domain Marketing News Website Development Wordpress

Sub Domain or Sub Directory?

There has always been a lot of talk around using subdomains or subdirectories when creating new pages on people’s websites. So before we step into the war between Sub Domains and Sub Directories, let’s get to know them first.

about subdomain vs subdirectoryThe Domain Name System (DNS) has a tree structure or hierarchy, with each node on the tree being a domain name. A subdomain is a domain that is part of a larger domain; the only domain that is not also a sub-domain is the root domain. These sub domains help largely in organizing your website and making on-site navigation much easier. For instance, in, .com is the top level domain whereas wordpress in the second level domain. When you create an account and maintain a blog at the website, it gives you a ‘sub domain’ to the website commonly known as ‘Username’. Hence, is a complete web address consisting of a top level domain, second level domain as well as ‘yourwebsite’ as the ‘sub domain’. Since your blog can be of all and any subjects, it becomes easier for a user to find you based on how you name your sub domain. If we’re clear with Sub Domain, let’s see what ‘Sub Directories’ are all about.

Subdirectories may refer to folders located directly within a folder, as well as folders that are stored in other folders within a folder. For example, the main directory of a file system is the root directory. Therefore, all other folders are subdirectories of the root folder. While hosting web pages or images etc. on the internet, Sub Directories largely help in creating sub folders under domains to host content. Hence, sub directories are useful for novice web enthusiasts who aim to keep things simple for themselves. For example, is a web address. And, is a web address along with ‘about’ as a subdirectory which can be used to host any content in terms of pictures, text, media files etc.

Now, Sub domains or Sub directories is the question!
A decision to use either subdomains or subdirectories may arise you/your company is looking to implement and integrate a blog to their site. You would be in a dilemma over or Both are very different and treated very different.
Blog placed in Subdomain:


  • Typically shorter URL than subdirectory
  • Can pass some link value back to the root domain through cross-linking within template and articles.
  • Can achieve a higher level of SERP saturation as search engines can rank more than the traditional 2 listings per site – multiple pages from your root domain as well as your subdomain.


  • Subdomains DO NOT always inherit any or all of the positive metrics and ranking ability of their root domain (i.e. link equity, ranking equity, age benefits, etc).
  • Some subdomains get zero benefit from the root domain they are on (ex: sites like where anyone can create their own subdomain and begin blogging).
  • If you get inbound links to the subdirectory of the blog, it will build equity for the subdirectory. However, since it is technically a different site, it will not inherently pass that juice back to the root domain.
  • More difficult to create and manage from a server perspective.

Blog placed in Subdirectory:

  • Subdirectories tend to inherent some of the ranking benefits of the root domain.
  • Inbound links coming into the blog subdirectory and/or its blog posts can build more ranking value, page authority, and link juice for the root domain.
  • Utilizing the blog as a subdirectory, you can use blog posts to better enhance the root domain’s authority (and ranking ability) for a given topic by building hubs of content around that topic and cross-linking to key pages on the root.
  • Any social sharing equity is passed back to root domain.
  • Easier to organize content within the blog
  • Easier to create and manage from a server perspective.


  • Typically longer URL than subdomains
  • Authority and link equity may diminish as your get deeper into a subdirectory structure – farther away from the root (ex:
  • Won’t have the ability to achieve as high a level of SERP saturation as you would with subdomains.

If you’ve just skimmed this article
If you’re just skimming this article and want a summary, please refer to the info-graphic below. In the end, what matters is your proficiency and understanding of the web and how you use it to keep it comfortable. I would suggest you to opt for sub directories if you’re a novice in the field and after much trials and experimentation, you can move forward towards maintaining Sub Domains. However, I would also like to point out that sub domains are usually hosted by large companies or blogs for users who portray significant individuality in their products. For example WordPress and Google use sub domains for independent blogs and products respectively. However, if you’re simply aiming to branch out your website, maintaining sub directories is a smart choice!

Inputs: Jacob Stoops and Scott Design.


8 Findings on Google’s 7-Result SERPs [Study]

In August, Google began showing seven search results, rather than 10, for certain queries. SEOMoz recently published a series of insights on Google’s new 7-result SERPs, gleaned from data collected since Google rolled out the new layout.

Among the most interesting conclusions:

  • 7-result SERPs can actually become 14-result SERPs when Google blends local search results (in a pack of 7) with organic search results (also in a pack of 7).
  • Rarely, images can comprise the first “result” which consume about as much vertical territory as four normal text-based results.
  • On average, about one-fifth of all tracked queries (10,000 keywords) by SEOMoz yield 7-result SERPs.
  • When the SERPs include a #1 listing with expanded sitelinks, it’s almost certain there will be 7 results on the first page.
  • About 80 percent of 7-result SERPs have a #1 listing with expanded sitelinks.
  • About 1 percent of tracked queries seem to “flip” back and forth on any given day from 7-result to 10-result SERPs, and there appears to be no solid way to predict why this happens.
  • It’s not known whether 7-result SERPs are simply 10-result SERPs with sitelinks added and results 8-10 removed. Testing this theory has been difficult and appears to be affected by domain diversity (i.e., the number of different domains occupying the SERPs).
  • It’s not known exactly what triggers a 7-result SERP. The ideas of brands, entities, and domain authority were tested and the evidence was inconclusive.

As 7-result SERPs continue to evolve, it will be interesting to learn what triggers them and what role they play in SEO. It seems clear that 7-result SERPs are especially good for the #1 position, considering that about 80 percent of them contain expanded sitelinks.But will it soon be possible to have some sort of control over whether certain queries trigger 7-result SERPs?  Will SEO professionals learn how to improve the likelihood of getting expanded sitelinks?


cPanel Customers to Benefit from Attracta’s SEO Tools

DAILYHOSTNEWS, October 12, 2011 – cPanel, the leading Web Hosting Control Panel Software provider, yesterday indicated at its annual conference that Attracta’s Free Search Engine Optimization (SEO) Tools will be integrated in its future releases.

cPanel powers the web hosting industry with its point-and-click software that automates the provisioning and management of websites. As a matter of fact, website owners who host their websites with cPanel’s hosting partners use cPanel’s interface to manage every aspect of their websites.

Attracta is the world’s largest SEO service.  Over one million websites use the Attracta suite of tools to increase their search traffic. The bundling of Attracta adds the ability to easily manage their search engine presence with point-and-click SEO Tools. These free SEO tools include-1,000 page XML Sitemap Submission to Google, Yahoo!, Bing and Ask, Google Blacklist Check, Link Building Tools, Social Networking Tools and SEO Tips and Tutorials

Many businesses now own websites as the internet becomes ubiquitous. Owing to these developments, the web hosting industry is getting more competitive, and it’s getting harder for website owners to make their sites stand out.  Attracta’s SEO Tools help solve these problems through giving webhosts a way to be more competitive by providing their customers with the tools to more effectively promote their websites.

Website owners who want more traffic can upgrade to paid plans that include automated SEO Tools and XML Sitemap submission, along with guaranteed listings in up to 100 of the world’s top search engines.

“Attracta is the first and so far the only third party software ever to be bundled in cPanel” said Aaron Philips, cPanel VP of Operations.  “Every site needs traffic, and since Attracta’s XML Sitemap technology has proven to work well for our customers, it only made sense to include it as a core feature of our control panel software”.

Also read: Singapore Data Center

About cPanel
cPanel builds software that allows web host professional to transform standalone servers into fully automated point-and-click web hosting platforms. Its headquarters is in in Houston, Texas.

About Attracta
The Company was founded in 2009 by a team of successful Internet entrepreneurs in Napa, CA. Attracta develops innovative search engine visibility technology that helps customers of all sizes build search engine traffic.


ASEOHosting Increases its Class C IP Hosting Space

DAILYHOSTNEWS, October 7, 2011 – ASEOHosting has announced a major addition to their available class C IP allocation. With this development, its total of class C IP blocks available for class C IP hosting has increased to 310 in the United States and 150 in Europe.

Class C IP addresses range from to This implies that ASEOHosting can comfortably support 254 hosts on each of the company’s 2 million networks. Class C IP hosting allows webmasters to host multiple websites across unique IP addresses thus enhancing search engine optimization.

Daniel Page, Director of Business Development for ASEOHosting Inc. mentioned in his remarks that the company was proud to offer more class C IP’s with its fantastic SEO webhosting products. “This expanded address space will help our clients boost their search engine rankings and drive more traffic to their websites.” He said.

Also read: Singapore Data Center

This expansion of ASEOHosting’s IP space availability is just one of many expansions that has been planned for the coming months. In addition to more IP’s, the company will soon be offering dedicated server hosting in Europe, and a product that has been dubbed “SEO domains,” whereby domain names with existing PageRank and turnkey web sites will be made available at efficient pricing. Existing ASEOHosting clients with an intention of adding new class C IP’s can do so by logging to their billing portal.

About ASEOHosting
ASEOHosting is a Hudson, Florida-based web hosting company owned and operated by Ahosting, Inc. ASEOHosting provides multiple IP web hosting services in an environment considered to be ideal for SEO professionals. Clients of ASEOHosting can subscribe to SEO hosting services across 400+ U.S. and 150+ European IP Class C’s.